The Super Affiliate Handbook

"The Super Affiliate Handbook" is, in marketing terms, an `old` ebook... I bet you've seen ads for this countless times, all over the net. I'm mentioning it today as a great example of Product Longevity. Rosalind Gardener first published the Super Affiliate Handbook in 2003. That means it's been selling steadily for over two years. This is almost unheard of - for an ebook! The secret? My guess is a number of factors. First, it's strong content. Second, it's still relevant, and Third - most importantly - NO Master Resell or Resell Rights are included. Instead this book is only available from Rosalind. That's an important point. Resell Rights can be the death-blow for any kind of control over your baby. Unless you deliberately intend your product to spread far and wide, think carefully before giving away all the rights. As Rosalind demonstrates here just ONE quality product can continue to earn for you year after year. Rosalind does allow affiliates for this book. And this is probably another factor to it's success, since it's been in the ClickBank Marketplace for a long time. At that site success breeds more success. A top selling product climbs the ranks, becomes visible to more affiliates, and continues to stay at the top. The moral of today's message: Concentrate on a quality product and guard it jealously. You don't need hundreds of sites and dozens of products to be a Marketing Success!