The Product Launch Formula...

Today is the big day for Jeff Walker's "The Product Launch Formula", which, erm... launches! It's another big ticket super-package like John Reese's "Traffic Secrets" last year. The site currently shows a countdown until 12 o'clock today. Jeff's claim to fame is that he made a six figure income in seven days. This was from inviting his subcribers to upgrade to a paid subcription to his newsletter. You can find out more with his e-mail course at sixinseven.com The Product Launch Formula covers product launches, and how to create a build-up and a `buzz` about new products to experience massive sales in the first few days. This entails recruiting JV partners as well as all the tricks and tactics such as time-limits, limited quantities, `social proof` and the rest. In fact, if you visit Jeff's Blog you can download a recorded teleseminar and transcript all about Social Proof, one of the tactics covered in The Product Launch Formula. If "Traffic Secrets" as anything to go by I expect Jeff to achieve a million dollar day, or close to. I also expect you will receive a ton of offers from Jeff's partners all scrabbling for their affiliate sales. Marketers love launches like this, even though the competition is fierce. The commissions are good, but the kudos for being top affiliate are I suspect better :-) In fact you'd be stupid to buy Product Launch Formula directly from Jeff since you won't get anything extra. Look for e-mails today. Expect cash back deals, and bonus software. Currently I like what Mike Filsaime is offering, but since his offer will only be up temporarily and he doesn't want his spread around only members to his sites would have had an email about them. Check your inbox!